Key Accomplishments & Contributions
Clinic Launches & Grand Openings
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Successfully launched and supported 15+ medspas from the ground up, guiding owners through branding, operational setup, staff training, and marketing strategy.
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Orchestrated grand opening events that drew in targeted, high-value clients — not just one-time visitors, but individuals aligned with the premium quality of service.
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Built launch frameworks that remain repeatable and scalable, ensuring new medspas start strong and maintain momentum.
Franchise Development & Expansion
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Played a leading role in the growth of a medspa franchise brand, supporting up to 15 locations simultaneously.
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Contributed to franchise sales by presenting compelling business opportunities to investors and aspiring entrepreneurs.
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Mentored franchise owners through every stage — from first-time operators to seasoned business owners — equipping them with the systems needed for consistent growth.
Sales & Client Journey Systems
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Developed psychology-backed sales protocols that transformed consultations into educational, trust-building conversations rather than pressured transactions.
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Designed client journey systems that elevated customer experience, leading to stronger loyalty, more referrals, and improved retention rates.
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Trained sales teams to overcome objections naturally, with a focus on positioning services as high-value investments rather than cost-driven options.
Operational Leadership
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Successfully managed the operations of four clinics at once, ensuring seamless workflows, consistent service quality, and increased profitability across locations.
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Implemented operational systems that reduced inefficiencies, optimized appointment flow, and improved team communication.
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Built repeatable structures that empowered clinics to grow without sacrificing client care or team culture.
Team Development & Leadership
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Trained, mentored, and developed dozens of clinic directors, managers, and staff to perform at their highest potential.
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Created professional development pathways for employees that increased motivation, retention, and alignment with clinic goals.
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Fostered a culture of accountability and excellence, ensuring staff members were confident in both client care and business growth responsibilities.
Brand Awareness & Market Positioning
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Crafted branding and positioning strategies that allowed medspas to stand out in highly saturated markets.
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Focused on attracting the right clients — individuals who value quality, results, and expertise over discounts — resulting in stronger long-term profitability.
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Elevated multiple medspas into trusted, recognized local leaders in aesthetics by aligning marketing strategies with clear brand identities.